Game Theory: 'Shelf-Space' Stats Logistics.

[Castle]

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How to Understand These Stats on a Static Board

1. FT (Foot Traffic):
   • Higher FT tenants “pull” customers to nearby stores.
     
   • Can be visualized with radius circles or arrows around anchors showing influence.
     
   • Example: MegaMart FT 40 → boosts adjacent stores by 40% influence factor.
     
2. NL (Noise Level):
   • Shows which tenants may annoy neighbors and reduce their revenue.
     
   • On a static board, could show “noise zones” around noisy tenants (like a shaded area).
     
3. SZ (Store Size):
   • Determines cost scaling and space occupancy.
     
   • Can be visualized by how many board spaces the tenant occupies or an icon showing size tier.
     
4. BA (Brand Appeal):
   • Higher BA multiplies revenue; also increases synergy effects.
     
   • Can be represented by stars, colors, or logos for intuitive visual ranking.
     
5. SY (Synergy Type):
   • Matches tenant categories to gain adjacency bonuses.
     
   • Use icons, color coding, or grouping lines on the board so players immediately recognize synergy potential.
     

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Revenue Types (Clarified)

• Base Revenue: Standard tenant income.
  
• Online Sales: Adds percentage of base revenue, independent of board position.
  
• Traffic Boost: Applied when FT triggers from nearby anchors or events.
  
• Product Card Bonuses: Persistent revenue boosts linked to certain anchors.
  
• Stat Modifiers: All the above are affected by FT, NL, BA, and SY multipliers.
  

Example Calculation for a Tenant (MegaMart):

• BaseRevenue = 100
  
• FT = 40 → Revenue *= 1 + 0.40 → 140
  
• BA = 30 → Revenue *= 1 + 0.30 → 182
  
• SY (2 same-type nearby) → Revenue = 1 + 0.052 → 202.3
  
• NL nearby (10%) → Revenue *= 0.90 → 182.1